The Best Time to Send Out Corporate Holiday Gifts

And no, it’s not December!

If you want your corporate appreciation gifts to get noticed during the holiday season, here’s a little insider tip: skip December.

That’s when desks (and doorsteps) overflow with gift baskets and branded swag — and it’s all too easy for your thoughtful gesture to get lost in the shuffle.

To truly stand out, consider sending your gifts in November or January.

Want to know why those off-peak months can make a bigger impact? Keep reading…

Option 1: Send Earlier — Around Thanksgiving

Sending earlier — specifically, in the weeks leading up to Thanksgiving — not only helps your gift stand out, it actually reinforces what corporate gifting is all about: genuine appreciation.

Thanksgiving gifting works especially well for a few key reasons:

1. It shows thoughtful planning — not last-minute scrambling.
   A gift that arrives before the holiday chaos sends a clear message: we planned ahead because you matter. In the business world, that kind of intention goes a long way.

2. It aligns perfectly with the season’s natural focus on gratitude.
   From loyal teams to trusted clients, Thanksgiving is the ideal time to celebrate strong relationships and say thank you in a meaningful way.

3. It’s more inclusive.
   Because Thanksgiving is widely recognized and non-religious, it’s a thoughtful choice for teams and clients of all backgrounds.

4. It’s unexpected — in the best way.
   People remember the gifts that show up before the December rush. When your package arrives ahead of the crowd, it stands out in both timing and intention — which is exactly the point.

Option 2: Send Later — A Fresh Start in January

Sending gifts in the new year is another thoughtful, unexpected move that makes a lasting impression.

Here’s why I love the idea of a New Year gifting moment:

1. It sets the tone for the year ahead.
   A well-chosen gift in January sends a message of optimism and partnership, making recipients feel excited about what’s next.

2. It arrives without competition.
   In January, mailrooms aren’t drowning in packages — which means your gift gets noticed and appreciated without distraction. Who doesn’t love coming back to work to see a surprise gift on their desk?!

3. It feels like a personal reset.
   Many people start the new year with fresh goals and energy. A gift that supports that — whether it’s something useful, inspiring, or just plain delightful — can feel extra thoughtful.

Whether you choose a pre-Thanksgiving surprise or a fresh-start January delivery, off-peak gifting can help your brand stand out for all the right reasons — thoughtful timing, genuine appreciation, and lasting connection.

Need help curating memorable, custom gifts for your team or clients? Let’s chat.

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