From Welcome Kits to Thank Yous: 10 Corporate Gifting Opportunities You’re Probably Missing
Because great gifts shouldn’t only come in December.
When most people think of corporate gifting, they think of the holidays — and only the holidays. But limiting your gifting strategy to December means missing out on key touch points throughout the year where a well-timed gift can build relationships, boost loyalty, and make your brand unforgettable.
We specialize in intentional, high-impact gifting that’s custom curated for your brand and audience. Here are 10 corporate gifting opportunities you may not be taking advantage of (yet):
1. New Hire Welcome Kits:
First impressions matter. A thoughtfully designed welcome gift can make a new team member feel valued before they even log in on day one. This is one of my favorite gifting moments to incorporate high-quality branded swag, because it gets new employees excited to be part of the team. It's also the perfect opportunity to include items that reflect your company culture or something that brings your brand personality to life.
2. Client Onboarding Gifts:
Starting a new partnership? A custom gift box is a powerful way to set the tone and show your clients they’re more than just a contract. Gifting at the beginning of a relationship signals thoughtfulness and professionalism, and it lays the foundation for a stronger, more personal connection. In fact, 72% of companies say that corporate gifting delivers measurable ROI in strengthening client relationships (according to a Coresight Research study).
3. Post-Project Thank Yous:
Did your team or client just complete a big initiative? Wrap up the collaboration with a gift that shows gratitude and closes the loop with a personal, memorable gesture.
4. Promotion or Milestone Celebrations:
Don’t let internal wins go unnoticed. Celebrate employee promotions, work anniversaries, or major team achievements with gifts that say, “we see you.” These moments of recognition go a long way — a recent Gallup study found that employees who feel recognized are 4x more likely to be engaged at work.
5. Event or Conference Swag:
Skip the cheap pens. Elevate your event experience with curated kits that attendees will actually take home (and use)! Like travel snacks, wellness items, or branded accessories that are stylish and practical.
6. “Just Because” Appreciation Moments:
Sometimes the most powerful gifts are the unexpected ones. A mid-year appreciation gift for clients or employees can build goodwill and reinforce relationships without a big occasion. Pro tip: Employee Appreciation Day is always a good opportunity for this!
7. Welcome Back Gifts (After Leave or Sabbatical):
Whether it’s after parental leave, medical time off, or a sabbatical, a small gift can say “we missed you” and help ease the transition back into the workplace.
8. Referral Thank Yous:
Someone sent a new client or customer your way? Don’t let that go unnoticed. A thoughtful gift is a powerful way to show appreciation and to encourage more word-of-mouth support. In fact, 92% of consumers trust referrals from people they know, and referred customers are 4x more likely to refer others (Nielsen and Wharton School of Business). Gifting keeps that positive cycle going and reinforces the value of your network.
9. Virtual Team Building or Offsite Kits:
Hosting a remote offsite or team-building event? Send attendees a themed gift box in advance to set the tone and kick things off on a high note. It’s a great way to start the experience before the event even begins — building anticipation, boosting engagement, and getting everyone excited to participate. A well-timed gift can turn a virtual meeting into a memorable and productive shared experience.
10. End-of-Fiscal-Year Wrap-Ups:
Before the calendar fills up with holiday madness, take a moment to mark the end of your business year with gratitude. Thank your team or clients for the impact they’ve made and build excitement for what’s next. Sending gifts around Thanksgiving or early November works especially well, as people are already in a mindset of appreciation and thanks. This thoughtful gesture not only reinforces relationships but also sets a positive tone heading into the new year.
Gifting doesn’t have to be limited to one time of year. In fact, the most impactful moments are often the ones people don’t see coming.
Want help brainstorming a gifting strategy that fits your business throughout the year? Email hello@curatedgiftables.com to get started.